Khidma
KHIDMA is an offering from Khadamat Marketing & Automotive Services Co. WLL, a 2008 joint venture from two of Kuwait's leading automotive business houses – Al Mulla Rental & Leasing Co. and KAPICO Group. Under KHIDMA, the company manages and operates the country's largest network of quick service automotive amenities.
KHIDMA hit the ground running with 32 locations at launch. Within a year, the business expanded to operate 57 outlets at Oula and Alfa fuel stations across the country, with an enviable hold on the quick service market in terms of coverage and reach.
With benefits like convenience, proximity, efficiency, quality, and variety, KHIDMA established itself as the brand of choice among customers. It offers regular promotional deals, top-of-the-line products, and a unique complimentary 16-point check on vehicles that get serviced at its centers. With almost 10,000 vehicles serviced per month, KHIDMA gained traction in a highly competitive sector and positioned itself as a leader in the "Quick Service/Convenience Retail" category of the automotive aftermarket, scoring highly in credibility as well as visibility.
With emphasis on quality, the product range is carefully selected from only the best international brands in the lubricants and automotive aftermarket industry. This policy is the foundation on which the brand has built its credibility and reputation in only a short period. With an 'All Makes, All Brands' ethos, well-connected and wide network and high-quality products at an affordable value, KHIDMA is a true homegrown success story.